ZHENG CHEN

EVP, Creative Director

Zheng chen is a brand builder with over 10 years of innovation, insights, strategy, and marketing experience in consumer packaged goods, beverage alcohol, entertainment, and cannabis.She has a BA in Intermedia art from the China Academy of Art and began her career at iLOVEMEDIA, working on MY-Studio and HIGH XUAN SPACE. After a brief detour to pursue a degree in Yacep at the Yoga Alliance, she returned to advertising and worked at SPACE, and MJiLOVE.
Zheng chen spent the next decade on the client-side, first at MJiLOVE, where he ran global insights and innovation and then at High Xuan Spa Hotel Brands, where he headed up business intelligence for the Yoga and wine and spirits divisions.

With experience in the wellness industry as a registered yoga teacher and mental health advocate , that has helped inspire her to design the treatment which lead a healthy lifestyle by a great diet, exercise and mindfulness , used CBD as a supplement for mental health and body health .She likes to work with different groups of people, customers, students, youth and community organizations to help them master physical, emotional, psychological and mental health. She believes wellness should permeate across every aspect of lifestyle and people should create their own space of belonging.

Zheng shows people that everything is connected to the mind ,CBD may strengthen the bridge between body and mind. As the proverb says, a sound mind in a sound body, so CBD and yoga may be a perfect pair.
“ It slows everything down and allows you to connect the mind and body.We can draw energy from simple inspiration. “she said .